El Centro College - Course Descriptions for INEW 2371
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El Centro 2006-2007 Catalog (Archived) Previous Catalog Years
Course Descriptions for INEW 2371

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INEW 2371   Web Analytics (3)
This is a Local Need Course.
Prerequisite: None.
This course explores the use of Web monitoring and analysis tools to improve a site functionally, evaluate product and services, promotional campaigns and to effectively personalize site content. Primary course focus will be on process, methods and software tools utilized in this new and emerging field. (3 Lec.)

Academic Courses
Designated by the Texas Higher Education Coordinating Board for transfer among community colleges and state public four year colleges and universities as freshman and sophomore general education courses.

WECM Courses
Designated by the Texas Higher Education Coordinating Board as workforce education (technical) courses offered for credit and CEUs (Continuing Education Units). While these courses are designed to transfer among state community colleges, they are not designed to automatically transfer to public four year colleges and universities.

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