MARKETING CAREERS--BUSINESS MARKETING - CUSTOMER SERVICE REPRESENTATIVE
Brookhaven and Cedar Valley only
(Certificate)
Degree Plan Code: C2.MRKT.CUST.05
Brookhaven College and Cedar Valley College have been awarded Program Recognition status by the Texas Skills Standards Board (www.tssb.org) for integrating the Customer Service and Sales Skills Standards as established by the National Retail Federation's Sales and Service Voluntary Patnership (http://www.salesandservice.org).
This certificate program is designed to prepare students for marketing career opportunities in all areas of customer service.
| CREDIT HOURS |
SEMESTER I
| MRKG 1311 | Principles of Marketing | 3 |
| BMGT 1327 | Principles of Management | 3 |
| BUSI 1301 | Introduction to Business | 3 |
| ENGL 1301 | Composition I | 3 |
| PSYC 2302 | Applied Psychology OR | 3 |
| PSYC 2301 | Introduction to Psychology | (3) |
| 15 |
SEMESTER II
| MRKG 1302 | Principles of Retailing | 3 |
| MRKG 1301 | Customer Relations | 3 |
| ITSC 1401 | Introduction to Computers OR | 4 |
| COSC 1300 | Computer Literacy OR | (3) |
| COSC XXXX | Higher level COSC course | (3-4) |
| BUSI 2301 | Business Law | 3 |
| SPCH 1311 | Introduction to Speech Communication OR | 3 |
| SPCH 1315 | Fundamentals of Public Speaking | (3) |
| 15-16 |
SEMESTER III
| MRKG 2333 | Principles of Selling | 3 |
| MRKG 2349 | Advertising and Sales Promotion | 3 |
| POFT 2312 | Business Correspondence and Communication | 3 |
| MRKG 1366 | Practicum (or Field Experience) - Marketing/Marketing Management, General OR | 3 |
| MRKG 1381 | Cooperative Education-Marketing/Marketing Management, General | (3) |
| 12 |
| Minimum Hours Required | 42-43 |